Business Analytics

The practice of iterative, methodical exploration of an organization’s data, with an emphasis on statistical analysis. Business analytics is used by companies who are committed to data- driven decision making. Analysts describe, predict and inform business decisions in the areas of marketing, human resources, finance, and operations.

Sample Occupations

  • Market Research Analyst
  • Financial Analyst
  • Logistician
  • Supply Chain Analyst
  • Project Manager
  • Management Analyst
  • Data Scientist
  • Data Architect
  • Quantitative Analyst
  • Data Analyst
  • Business Analyst
  • Digital Marketer
  • Analytics Manager
  • Product Analyst

Types of Employers

  • Retail Banks
  • Investment Banks
  • Hospitals/Hospital Systems
  • Insurance Companies
  • Manufacturers
  • Marketing Firms
  • Human Resources Firms
  • Consulting Firms

Preparing for your career in

  • Possess critical thinking, evaluation, and deep analytical skills
  • A high level of written and oral communication skills
  • The proven ability to problem solve
  • Ability to document using prescribed specifications
  • Ability to build relationships with key stake holders
  • To display Self Sufficiency
  • Proficiency in Excel
  • A high level of quantitative skill
  • Experience with SQL, SSAS or another database/ analysis package/high level of technological skills
  • Maintain a high GPA
  • Seek internships that give you exposure to organizing processes, helping others clarify things and discovering solutions, quantitative and statistical analysis, and presenting information/data and making recommendations.

How do I know if its right for me?

ASSESS: Take a career assessment, such as PathwayU, to see how your interests, values, and personality fit with majors and careers.

RESEARCH: Research the careers on this WCIDWAMI and thousands of other careers using O*Net Online, The Occupational Outlook Handbook or FirstHand.

EXPLORE: Learn more about a career field of interest by job shadowing, attending a career panel, or participating in a Career Trek. Further your exploration while gaining valuable skills by completing an internship, co-op, volunteer, or research experience.